Giving You The Goods
by andrew chapados | For some time now, the CBC has been putting together what they believe is the next generation of daytime television. Frankly, things are looking good. Syndicated day-time shows like The View and The Talk have historically been presented by a panel of celebrities mixed in with experienced journalists to appease both sides of the coin. However, with the CBC’s upcoming show The Goods (airing Oct. 3rd, 2 p.m.), a much more calculated plan has been put in to motion, bringing in a panel of legitimate hosts from various fields.
Each host of The Goods brings expertise in different topics, which cover all ends of the spectrum. The result is a well rounded group that can cover everything from health to home décor, fashion to food.
The former co-host of Steven and Chris, Sabados brings years of expertise in décor and design to The Goods, along with his legions of fans which both garners excitement and credibility.
“I’m really looking forward to being with my live audience again. I’ve missed their incredible energy and it will feel really good to be back with my team at the CBC as well.” Sabados will be taking viewers on home tours while talking about design trends and Do-It-Yourself projects. Even better, the format of the show allows for the Niagara Falls native to take part in all the other hosts’ segments, like recipes or yoga. “I think people will want to tune in because it’s like hanging out with a bunch of friends for an hour; I can guarantee there will be a lot of
CHEF SHAHIR MASSOUD
An experienced chef and one-time accountant, Massoud will bring his masterful skills to help viewers create what they’ve always wanted; shareable Instagram photos! “My passion is for food. I’m truly looking forward to teaching viewers useful tips, tricks and recipes … If I can do that in an entertaining way, I think they’ll start to add my insight to their go-to cooking repertoire,” the chef says. Massoud reiterates how well the group’s broadness makes them such a great team: “We’re the first daytime show with such a diverse group … We each have our own unique area, voice, and personality.”
As a host of lifestyle programs on HGTV and Slice, Bain has lent herself to many programs as a relationship and wellness expert. With a new book about dating in the 21st century on the horizon, she should be able to lend a helping hand to anyone seeking advice. She (like the other hosts) has a unique outlook, with a perspective on The Goods that most viewers have likely never really considered. “I’m looking forward to The Goods so much that I could burst. This is a rare and awesome opportunity to co-host a daytime show. Almost every single daytime show has an all-female cast and we’ve decided that it’s time to include the men in the conversation. I think that it will add a lot more flavour to the show.”
The former MTV host and one of the pioneers of ‘aftershows’ — which are everywhere these days, Cruickshank will be the resident fashion expert, promising fun and excitement rather than the usual boring trend reports. The Canadian TV alum covers style and beauty with a lighthearted tone, noting that one should never take themselves too seriously, with use of F words of course.
“I come from a comedy background so first and foremost I promise you this show will be fun, funny and fearless — all the “F” words you want in daytime.” She’s not just funny, she’s humble, too. Insisting that her presence in viewer’s homes is a privilege that shouldn’t be taken for granted, Cruickshank is adamant about developing a closeness with her audience.
So what makes The Goods different from every other daytime show? Jessi says, “it’s going to be real — we aren’t four glamorous television hosts, we are real people who will always be honest and candid and unabashedly ourselves!
With this new format combined with a clear desire to entertain and inform with honesty, The Goods may in fact be ushering in a new generation of daytime talk shows across the board.
THE GOODS airs weekdays at 2 pm ET on CBC, beginning October 3rd.